TikTok Copywriting Library
可直接套用到短视频 caption、直播预告和直播中口播的英文文案。建议把每条文案按商品名稱、价格和直播时间替換。
短视频 Hook
new arrival
This vintage Chanel just arrived, and I want to show you the real condition before tonight's live.
用途：新货 close-up、角位、五金、内里。
LV starter bag
If you are looking for your first vintage Louis Vuitton bag, this is one of the styles I would start with.
用途：入門款教育，适合 Speedy / Noe / Pochette。
condition check
Let me show you the corners, handles, inside, and wear before you decide.
用途：建立信任，降低二手商品疑慮。
under retail
A vintage Chanel look without paying today's retail price.
用途：价格教育，但不要承諾投资回报。
直播预告
24h reminder
We are going live tomorrow at 8PM ET with vintage Chanel and Louis Vuitton bags. Comment “LIVE” if you want a reminder.
用途：直播前一天发布。
2h reminder
We are live in 2 hours. Chanel, LV, close-up condition checks, and live-only prices.
用途：直播前两小时发布。
live now
We are live now. Come see the Chanel pieces first before they are gone.
用途：开播后立即发。
sneak peek
Here is a sneak peek of one of the vintage LV bags from tonight's live.
用途：展示一件货，不要一次展示全部。
公司介绍开场
full opening · 45–60 sec
Hi everyone, welcome to LOVINTAGE!
We’re a vintage luxury company from Japan, with over 12 years of experience in sourcing and selling beautiful vintage bags.
Our team regularly attends trusted auctions across Japan, carefully searching for unique and special vintage pieces from brands like Chanel, Louis Vuitton, and more.
Every bag you see in our live is individually selected by our team. Many of these pieces are one of a kind, so once they’re sold, we may not be able to find the same one again.
During today’s live, we’ll show you each bag up close, including the details, size, condition, and signs of wear.
If you’d like to see any bag more closely, just leave a comment. And don’t forget to tap the product link to check the full details.
Tell us where you’re watching from—and which brand do you love more: Chanel or Louis Vuitton?
Let’s get started!
用途：正式开播后的完整公司介绍。建议主播放慢语速，一边说，一边展示日本拍卖会、团队选货或代表性 Vintage 包的画面。
short repeat · every 10 min
Welcome to LOVINTAGE! We’re a vintage luxury company from Japan with over 12 years of experience.
We regularly source special vintage bags from auctions across Japan, and every piece is carefully selected by our team.
Most of our bags are one of a kind, so if you see something you love, tap the product link or leave us a comment!
用途：每隔约 10 分钟，或直播间进入一批新观众时重复。控制在 20–30 秒内。
直播中口播
opening
Welcome in. Tonight we are showing authentic vintage Chanel and Louis Vuitton bags. I will show condition clearly before giving the price.
用途：每场开頭 3 分鐘。
item CTA
If you want this piece, comment the item number and we will help you hold it while payment is confirmed.
用途：每件货讲完价格后。
trust
I am showing the corners and inside slowly, so you can see the real condition before buying.
用途：有人问 condition / authenticity 时。
closing
We are wrapping soon. Comment “CHANEL” or “LV” if you want us to replay those pieces before we end.
用途：直播最后 5 分鐘。